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A business problem

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At the end of your previous course, DDBA 8161, you submitted a draft Problem Statement. As you will recall, it is critical that you ensure your problem statement is business focused. It must not represent a problem that has a social, psychological, educational, or other discipline-specific emphasis. A business problem presents a challenge or issue from the perspective of business managers or industry leaders who are in a position to address the problem. Therefore, it is important to adopt a management perspective, and not a perspective of a social advocate.


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